Strategic consulting
AGAVI – Associação Portuguesa para a Promoção da Gastronomia e Vinhos, Produtos Tradicionais e Biodiversidade
MELTING GASTRONOMY SUMMIT
Challenge
Create a dynamic identity that is representative of gastronomy, appealing anywhere in the world, but with national charisma. That it was modern, but mature. That gave the idea of mixing, fusing knowledge, flavours and cultures.
Approach
A stylized apple / world, in motion and with chromatic inspiration in the colours of Portugal came to represent the Melting Gastronomy Summit - the great world meeting for gastronomic debate.